Cookies and consent

Cookie Policy

This Cookie Policy explains how True Home Costs uses cookies and similar technologies when you visit truehomecosts.co.uk.

Direct answer

It should be read alongside our Privacy Policy. Last updated: 21 July 2026.

What are cookies?

Cookies are small text files stored on your device when you visit a website. Similar technologies can include local storage, pixels, tags or scripts that help a website remember a choice, measure usage or provide a service.

Some technologies are necessary for a website to function. Others may be used for analytics, preferences or advertising, where allowed and where the visitor has been given the appropriate choices.

This page explains the current True Home Costs implementation. It is general information, not formal legal advice.

You can also read our Privacy Policy.

How we use cookies

True Home Costs may use cookies and similar technologies in these categories:

Strictly necessary

Currently used

Used to keep the site working and to remember your cookie choice in this browser.

Analytics and performance

Optional

Google Analytics is available but is only loaded after you accept optional analytics cookies.

Advertising

Affiliate links active

Relevant pages may contain clearly disclosed AnyVan affiliate links provided through the Awin network. Live AdSense ad scripts are not loaded.

Preferences or functionality

Limited current use

No separate preference cookies were found beyond storing your cookie consent choice.

Strictly necessary cookies

Strictly necessary technologies support essential site functions, security and the storage of consent choices. They cannot normally be disabled through the site's consent controls because the website may not work correctly without them.

The website currently uses local storage to remember your cookie choices. It does not currently set any additional first-party essential cookies that we have identified.

Analytics and performance

True Home Costs uses Google Analytics 4 to understand broad site usage only after a visitor accepts optional analytics cookies in the cookie banner or settings panel.

Google Analytics may collect information such as pages visited, approximate location, device and browser information, referral source, and interaction or usage information. We do not describe this data as completely anonymous.

The code loads Google Analytics through Google Tag Manager only after analytics consent is stored as accepted. If optional cookies are rejected, the analytics script is not loaded by the site.

Google AdSense and advertising cookies

True Home Costs is preparing to use Google AdSense. Google and its advertising partners may use cookies, local storage or similar technologies to deliver, measure and personalise advertising, subject to your consent choices and applicable law.

Advertising technologies may be used to:

  • deliver advertisements;
  • limit how often an advertisement is shown;
  • measure advertisement performance;
  • detect fraud and abuse;
  • personalise advertisements where permission has been granted.

Advertising cookies are not treated as strictly necessary. The website currently includes the Google AdSense account verification meta tag, but site verification is not the same as live advertising. The site does not currently load live AdSense ad scripts or display live advertisements.

Visitors in the UK, EEA and Switzerland must be shown consent controls through a suitable Google-certified Consent Management Platform before relevant advertising technologies are used. The current first-party cookie banner is not a Google-certified CMP.

Google explains how it uses information from sites and apps that use its services at Google's partner-sites information page.

Affiliate links

Relevant pages may contain clearly labelled AnyVan or Safestore affiliate links supplied through the Awin affiliate network. If you click one of these links and later book, True Home Costs may earn a commission at no extra cost to you.

Clicking an Awin affiliate link takes you directly through Awin to AnyVan or Safestore. Awin or the relevant advertiser may use cookies or similar technologies to record the referral and attribute a booking. The AnyVan programme has a 30-day tracking period. True Home Costs does not cloak these links or route them through an internal redirect.

Affiliate click measurement in Google Analytics is separate and only occurs if you have accepted optional analytics cookies. You can review Awin's own information on its privacy page.

Your cookie choices

You can accept optional analytics cookies, reject optional analytics cookies, or open cookie settings to review the current categories. Rejecting optional cookies is available from the same banner as accepting them.

You can also change your browser settings to block or delete cookies and storage. Blocking strictly necessary storage may affect site functionality, including the ability to remember your cookie choice.

Withdrawing or changing consent

You should be able to change your optional-cookie choices as easily as you made them. Use the Manage cookie preferences button above to reopen the cookie settings interface without clearing browser data manually.

If you reject optional cookies after previously accepting them, the site will stop loading Google Analytics on future page views and will try to clear common Google Analytics cookies for this domain.

Cookies used by this website

The table lists verified storage used by the website. Google Analytics may set its own cookies after analytics consent is accepted, but exact names and durations can vary depending on Google's service behaviour.

The table below shows verified cookies and storage, with columns for Name, Provider, Category, Purpose, and Duration.

Verified cookies and storage
NameProviderCategoryPurposeDuration
truehomecosts_cookie_consentTrue Home CostsStrictly necessary local storageStores whether analytics cookies have been accepted or rejected in this browser.Until you change your choice or clear browser storage.

On smaller screens, scroll sideways to view every column clearly.

Third-party websites

Some pages link to third-party websites. Those websites are governed by their own privacy and cookie policies, not this Cookie Policy.

Changes to this policy

We may update this Cookie Policy when site technologies, legal requirements or website functionality change.

Contact us

If you have a question about this Cookie Policy, contact hello@truehomecosts.co.uk.

You can also visit the Contact page.